Waterford Marc

May 2012
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An Insight – Australian Fashion Designer Alex Perry

With a long list of ever so stylish celebrity fans – from Jennifer Lopez to Eva Longoria, Natalie Portman to Miranda Kerr – Perry is renowned for his magnificent evening gowns, high glamour and prestige quality.

Opening his first atelier in Sydney in 1992, Perry has shown annually at Australian Fashion Week since 1997. The Alex Perry brand has since grown to encompass Haute Couture, Red Carpet, Ready-To-Wear and Bridal.

With his distinct style and quick wit, Perry is also an accomplished media personality. Appearing as a judge on Australia’s Next Top Model, Perry is the only judge to have been involved in all six seasons.

Alex Perry collections are available internationally in select boutiques and his flagship store in Sydney’s iconic Strand Arcade encompasses all of his labels.

Perfectly capturing the beautiful allure of the luxurious crystal label, Perry ‘s couture gowns align with his signature aesthetic. In a glistening colour palette of lilac and creamy nude, the gowns are made with hundreds of metres of tulle and embellished with Waterford Crystal chandelier droplets in an assortment of cuts and sizes. The tulle is wrapped, draped and perfectly placed to embrace the body around corseted bodices which are encrusted with crystal. The result… illuminating, couture radiance, virtually too exquisite for words.

While other designers have collaborated on stemware and giftware ranges with Waterford Crystal in the past (including the likes of Marc Jacobs, Jasper Conran and John Rocha), this was the first time a designer has extended and translated the brand in fashion. And it was a partnership that could only have been celebrated with such refined elegance and fairytale-like glamour with Alex Perry.

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Modern Bride & Waterford Event at Per Se, flowers by Lotus N